Method.
Tangible Innovat-ING
Process
텐지노그룹의 다학제팀은 파트너사의 비즈니스에 대한 이해, 발견, 창안 & 고도화, 실행의 4단계를 통해서 혁신적인 전략과 창의적인 디자인 솔루션을 도출합니다.
101
Experience Innovation
Methods
텐지노그룹은 고객의 삶 속에서 발견되는 잠재된 니즈에 대한 통찰과 이에 기반한 혁신적인 디자인 솔루션을 제공하기 위해
100종 이상의 다양한 조사방법론과 아이데이션 노하우를 가지고 있습니다.
텐지노그룹은 고객가치를 실현하는 혁신적인 경험을 창출하기 위해서 끊임없이 질문하고, 그 해답을 찾아갑니다.
- Benchmarking
- Client segmentation
- Context analysis
- Contextual interviews
- Contextual inquiry
- Critical incident technique
- Ecology map
- Ethnography
- Experience test
- Expert interviews
- Focus groups
- Gap analysis
- Historical analysis
- Inconvenience analysis
- Interviews
- Market segmentation
- Mystery shoppers
- Net scouting
- Observation
- Probes
- Reading
- Service status
- Shadowing
- Thinking Aloud
- Trend Scouting
- User surveys
- 5 W’s
- Insight matrix
- Tested and tried components
- Inspirational specialists
- Affinity diagrams
- CATWOE
- Brute think
- Fishbone diagram
- Lateral thinking
- LEGO Serious play
- Mind map
- Parallel thinking
- Personality matrix
- Priority matrix
- Specification
- System thinking
- Think tank
- Touch points
- Total quality flow-charting
- Visual thinking
- Body storming
- Brainwriting,
- shaping
- racing
- station - Experience Sketching
- Feature tree
- (Group) Sketching
- Idea interview
- Open space technology
- Parallel design
- Radomiser
- Think tank
- Unfocused group
- Card sorting
- Character profiles
- Cognitive walkthrough
- Constructive interaction
- Diagnostic evaluation
- Evaluation review
- Expert evaluation
- Feasibility check
- Focus Group
- Heuristic Evaluation
- Personas
- Pluralistic walkthrough
- Retrospective testing
- PEST analysis
- Sticker vote
- SWOT analysis
- Task analysis
- Camera journal
- Character profile
- Empathy tools
- Experience prototype
- Informance
- Metaphors
- Mock-ups
- Mood board
- Mood film
- Persona
- Rough prototyping
- Role play
- Scenario
- Storyboarding
- Social network mapping
- Tomorrow’s headlines
- Try it yourself
- Visioning
- Affinity diagrams
- CATWOE
- Brute think
- Fishbone diagram
- Lateral thinking
- LEGO Serious play
- Mind map
- Parallel thinking
- Personality matrix
- Priority matrix
- Specification
- System thinking
- Think tank
- Touch points
- Total quality flow-charting
- Visual thinking
- Behavior sampling
- Blueprint
- Business plan
- Guidelines
- Intranet
- Line of balance
- Mind map
- Performance testing
- Post release testing
- Role script
- Scenario testing
- Service prototype
- Simulation
- Specifications
- Templates
- Wizard of Oz
